The Boss Hoops by Jenny Bird arrived last week on the runways of New York Fashion Week. Selected by Kate Young, Stylist to the likes of Selena Gomez, Margot Robbie and Sienna Miller, and Creative Director Carly Cushnie, the hoops finished off the modern, sophisticated looks for Cushnie’s Spring19 collection.
The first time that we met Alyssa was at a Globe and Mail panel on women using technology in business. She spoke with passion and honesty about her company and the challenges of starting her own business. Inspired by her talk, we just had to know more about this woman, who, at the age of 25, started Easy Period, a feminine hygiene product subscription service that delivers health-conscious tampons and pads right to your door...
And they're officially cool again.We have released three exclusive pearl styles just in time for all the June babies out there (the pearl is your birth stone, FYI!).Fall in love with a piece? Vela, Aphrodite and Akoya are here for a limited time, shop it before it's gone.Get to know a little more about our three new gems: AKOYA STICKSShop These sleek and modern "sticks" are a first for us. They will also up your ear game tenfold. APHRODITE PENDANTShop A modern play on a JB classic. Remember our Shielded Necklace? Can you spot the similarities? VELA EARRINGSShop The pearl version of a Birdgirl favourite. Its shape mimics that of a sail. SHOP ALL NEW SYMBOLISM BEHIND THE PEARL In ancient Egypt, pearls were...
Our Summer18 collection is made up of 99% earrings. Why? It's all you need this summer. We've put together a guide to help you on your quest for the perfect summer pair. Light & Easy The cult-favourite Icon Hoops, along with their sisters (solar, thunderstruck, and starlet), are just.so.easy; they've quickly become a go-to every day hoop for Birdgirls, including Bella Hadid. Weighing between 0.10 and 0.15oz, they are our lightest hoops. SHOP ALL HOOPS The Geos Summer18 is made up almost entirely of sleek geometric shapes. We'll focus on Jenny's every day go-to, the short Beach House Earrings. The Beach House Earrings are the perfect double agent; they can go from casual during the day to not-so-casual in the evening. Jenny was inspired by the roofs...
With our seemingly endless winter in Toronto, I left the snow behind for some sand in Miami. This time, I was there to shoot our Summer18 campaign (see those shots here); I was craving freshness for the Jenny Bird brand and I felt like my Birdgirls would be craving that too when it came time to release the campaign.
A student taking her final accounting exam at 9AM, a Jenny Bird campaign model by noon, Julee’s morning on the day of our Spring18 shoot was a little hectic. Get to know our newest Birdgirl.
Chokers and palm cuffs come and go, but hoops persist. Once a hoop girl, always a hoop girl. Here are a few of our hoop-loving Birdgirls on why they, well, love their hoops.
“This collection is my abstract expression of one love, in jewels. My hope is that these pieces remind us to be kind to one another, and to be champions of spreading love and acceptance in our day-to-day lives.” - Jenny
INSIDE our SPRING18 Campaign Shoot
On a cold morning last December, in a light-filled studio on the east side of Toronto, we shot our most recent campaign with the ultra-talented photographer, Brent Goldsmith. It was a magical day.Take a trip back with us, and get a few hints of what's to come this spring.
THE MAKING OF: The Ansa Choker
SHOP THE ANSA CHOKER THE INSPIRATION BEHIND ITS DESIGN Our eCommerce Coordinator, Brandi, had been helping Jenny source design inspiration for the upcoming Loop Collection (out March 20), when she came across this architectural cuff by Loewe. She mocked up the shape she was envisioning, and then worked with our bench artisan, Shafiq Sawari, to massage the style into something for everyday.
