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Article: JENNY BIRD and Dress for Success Launch National Partnership

JENNY BIRD and Dress for Success Launch National Partnership

TORONTO, ON - Contemporary jewelry brand JENNY BIRD joins forces with Dress for Success Canada to advocate female leadership and generate economic sustainability and empowerment for women of all ages.

Founded in 2008 by Toronto-based designer, Jenny Bird, the namesake brand has experienced explosive growth with her bold, modern designs carried in over 500 leading fashion retailers around the globe. A cult-favourite among the fashion set, the brand prides itself equally on its great design as on its commitment to social causes.

The mission of Dress for Success Canada is to empower women to achieve economic independence by providing a network of support, professional attire, and the development tools to help women thrive in work and in life. Jenny Bird and Dress for Success will team up this year to raise funds and awareness through e-commerce sales, events and other experiential opportunities.

“The partnership with Dress for Success made so much sense to my team and I. Our brand’s core values revolve around lifting others up, and providing people with the tools they need to recognize their potential and do great things, confidently,” says founder Jenny Bird. “Dress for Success has created such long-lasting, impactful transformations in so many communities. We feel honoured to be associated with such a meaningful organization”

“Dress for Success is honoured to partner with one of Canada’s most accomplished designers - as together we help women on their journey toward accomplishing their highest aspirations. - Kathryn Babcock, Interim CEO, Dress for Success Canada.

To launch the partnership, on November 13th, #WorldKindnessDay, JENNY BIRD is donating $10 from each purchase on to Dress for Success. Customers are also invited to donate at checkout to assist in their efforts to raise money on this day of kindness.

Dress for Success is part of a global movement for change. They are an international not-for-profit organization operating in over 154 cities in 30 countries. Since starting operations in 1997, Dress for Success has helped over one million women work towards self-sufficiency.

Platforms within Dress for Success
Suiting Program - A transformational experience that builds confidence and self-esteem, enabling a woman to secure meaningful employment.
Career Services - Provides tools and resources to build professional skills and accelerate the job search process.
Workshops - Encourages, educates and inspire newly employed clients as they transition into the workplace.

The spirited, cool, and approachable nature of Jenny Bird jewelry has attracted a loyal band of followers. Birdgirls, fashion insiders, and celebrities, alike, flock to her lines season after season. In 2018, JENNY BIRD was ranked #84 on the Growth 500 list of Canada’s fastest growing companies, the brand’s third year in a row making the list, #48 on the W100 list of Canada’s top female entrepreneurs, and was bestowed the honour of Canada’s Accessory Designer of the Year in 2017.

The Toronto based designer has seen significant growth of her eponymous label since its launch in 2008. Resulting from her innate ability to create something for every woman while keeping quality at the forefront of every design.

Stay informed on upcoming events with Jenny Bird and Dress for Success by joining their newsletters. Head to and to sign up.


Media contact
For further inquiries please contact: Julia Hood,

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